Every time a backlink is clicked, it transfers something known as ‘link juice’ on to the linked page. When you are reading any sort of web content, you will often run across certain pieces of text that are links to another site or destination-these are backlinks.īacklinks provide useful data for search engines such as Google, and help them assess the value of a web page. For example, if a NY Times post is discussing crop shortages in Iowa, they might link to agricultural studies showing their evidence.Īnother example could be an article that is reviewing dog leashes, with a backlink to a store that sells high quality leashes. This final destination for the clicker is generally a page for a business, product, or another article that can provide context or credence to the original post. However, it’s not going to hurt if we go over the general idea before we talk about how they become toxic.Ī backlink is a specific type of link that bridges a user from one web page to another. If you are reading this blog post, you are likely familiar with the concept of backlinks.
That is why our team has developed our Toxic Backlink Checker tool.īefore we get into how to use our Toxic Backlink Checker tool, let’s take the time to break down what a toxic backlink is, and how it can hurt your business as a whole. In this case, it is crucial to know the health of your backlinks at all times, in order to prevent a backlink from becoming toxic and hurting your SEO and SearchRankings.
Toxic backlinks can spread like a virus, and actively dismantle all of the hard work you have put in to making your online presence a success. Not all backlinks are created equal, and if not done correctly backlinks can actually become harmful to your business. However, backlinks are only as good as the person implementing them. They are an excellent way to drive traffic to a web page, generate a consumer base, and build credibility for your online business. Why Choose SEMrush Over Any Other SEO Toolīacklinks are an integral part of any SEO and digital marketing strategy.WordPress Plugins you should use for SEO.Find out if the domain has fake backlinks.How to write better web content for SEO.
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